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Bloom Up 6-day
Immersive Masterclass

Tom De Houwer Strategic Coaching call_edited_edited.jpg

Awaken the floral Artist Within

Unlock the Secrets to Timeless Beauty

Get Clarity About Your Authentic Path

And Create An Income Doing What You Love

Next Masterclasses Belgium

February 19 - 24 - 2024

ABOUT THE Bloom Up 6-day
Immersive Masterclass

Are you ready to unlock your true potential as a floral artist and take your skills to new heights? Introducing Bloom Up, the immersive Floral Masterclass designed to empower you with the knowledge, techniques, and mindset of successful floral creatives. Prepare to embark on a transformative 6-day journey that will not only elevate your floral design abilities but also fuel your personal growth and professional success.

Put on sound and press play

for the introduction video

You are a floral creative
who wants to...

  • Achieve mastery in harmonious floral design

  • Discover or rediscover your authentic path as a floral creative.

  • Continue your path to being more self-aware & clarety

  • Distinguish yourself better in the floral industry

  • Experience more satisfaction in your career

  • Build Credibility

  • Attract the right clients

  • Rediscover & enhance your passion for your profession

  • Create an optimal work-life balance

Tom De Houwer Floral Artist, Teacher & Mentor

Meet your teacher & mentor:

Tom De Houwer

  • One of the most talented designers of this time

  • Unique designs and holistic methods, driven by philosophical meaning

  • Inspired thousands of people worldwide through speaking engagements, professional & student workshops and publications in dozens of magazines 

  • ​Created a style inspired ​by his relationship to his inner world and how he interpreted it

  • Driven to inspire other designers to discover their authentic relationship with themselves, and with new-found awareness translate the meaning to their own designs. 

  • In the floral retail business for 25 years with speaking engagements and demonstrations in all over the world.

4 Pillars Of The Bloom-Up Masterclass


Get more clarity on your life path and the floral industry. 


Boost your creativity, techniques, communication and strategy for a bigger impact on your life, business & passion.


Learn and understand the lessons in a profound way that will stick with you.


Professional pictures for your portfolio, the possibility to be featured in established magazines or even exhibit your large scale design at an international event.

klick on the pdf button to download the Bloom Up Masterclass Curriculum

"Tom gave me the priceless material of self-awareness and mindfulness to shape not only my career,

but my entire life as art.”

Chris van Niekerk, professional botanical artist

Learn decades of research, discovery and experience

in only 6 days.

Through The Masterclass, You Will Master...


Business - mind


  • The top mindset keys of world-class floral designers because 80% of your success is your psychology.

  • Fine-tune your vision and mission because clarity leads to power and in the end to results.

  • Tom’s personally designed Golden Lotus Strategy for being inspired to becoming inspiration

  • Foundational Business and Marketing Principles 

  • Key components for accomplishing goals

  • Personalized authentic map to guide you in whom you are meant to be

  • Tom’s power exercises for resetting your mind & body and getting unstuck

  • How to hack your brain and speed up creative and practical processes for optimal performance

Design rules

& strategy

  • Tom's secret rules for a world class harmonious floral design

  • Learn the fast-forward floral design sketching system for speedy creation

  • Hands-on exercise: Here you apply everything you’ve learned and excel to the next level and receive professional photos of your design

  • Exercise to train your skills in design in a fresh perspective including how to capture your designs professionally


Small & large scale


  • Extensive hands-on experience and training in large scale installation

  • Experience the complete process from beginning till end.

  • Large scale design study, including presentation techniques and blueprints

What Students Say...


Flower Designer & Student


“I think on one of the most important things to learn from a teacher is how to grasp the rhythm of beauty & how to design the core concept of beauty, and I think this (learning with Tom) is the place to do this.”

Become Part Of The Bloom UP
Soulmate Community

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What Is Included?

Bloom Up Masterclass flowers.heic

  • A Unique hand-picked location

  • All lunches

  • Hands-on design & methods, unique to Tom De Houwer

  • Groundbreaking mindset training & philosophy 

  • Offer for mentorship & international exposure at established event, exclusive to attendees

  • Professional images of your work

  • A community of designers available to keep you on track with your goals and wildest dreams

*Travel to and from the location, flights and nightly accomodation is not included.

Next Masterclasses,

Antwerp Belgium


February 19 - 24 - 2024

Bloom Up Masterclass Classroom.HEIC
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